My DMC Work
In my senior year, I decided to pick up the Digital Marketing and Communications concentration along with the Multimedia Journalism concentration. I have always been interested in marketing, but it wasn't until this year that I decided to explore this interest. I have created many projects that display my knowledge of digital marketing and communications. Here, you can find a glimpse of my ideas through my work.
Write a news release promoting the "Feed the Bees" campaign by Bee’s Wrap and Whole Foods, incorporating key elements like a catchy headline, news lead, quotations, event details, and hyperlinks, while adhering to the inverted-pyramid style.
Created a blog post and two social media posts promoting Bee's Wrap to encourage eco-friendly choices, using a personal and engaging tone.